I help organizations move from scattered AI experiments to clear, responsible, and useful ways of working so people gain capability instead of confusion.
Lisbon-based · English & Spanish · Workshops, programs, and implementation support
Many companies have access to ChatGPT, Claude, or Copilot. Few have teams that know how to use them with judgment, consistency, and real impact.
Common situations I work with
Drawing on 15+ years building data and operational systems at BCG, Pfizer, Walmart and HP, and on the ability to make complex concepts accessible, I focus on three things:
AI literacy that builds judgment, not just prompts
Critical thinking and responsible use
Identification of real tasks worth improving and lightweight workflows that stick
The goal is not more AI. The goal is clearer decisions, less friction, and teams that stay in control.
Half-day or full-day workshop
A focused, hands-on session for non-technical teams and managers. Participants leave with clearer understanding, stronger critical thinking habits, and concrete next steps they can apply the same week.
Includes: core literacy, responsible use, task identification, and first workflows.
Ideal for: teams starting out or needing a shared foundation.
Starting from €1,800.
Multi-week program
A structured 4–6 week journey that combines workshops, guided practice, and light implementation support. We move from awareness to working systems inside the team’s real processes.
Includes: literacy + critical thinking, workflow design, management guidance on adoption, and a simple internal playbook.
Ideal for: teams that want lasting change, not a one-off session.
Starting from €6,500.
Implementation support
Ongoing or project-based support to turn identified opportunities into reliable AI-assisted workflows. Connects naturally with analytics and process work.
Ideal for: organizations ready to embed practical AI into daily operations.
Starting from €1,200 per day or scoped project packages.
All engagements begin with a free 30-minute exploratory conversation. You receive a clear written proposal with scope, format and investment before any commitment.
These programmes help teams develop the practical habits of human oversight, transparency and documented processes that organisations can use as part of their evidence of responsible AI practices under the EU AI Act.
I am José Salazar. Industrial engineer and two-time MBA. I built my craft over 15+ years at top US companies (BCG, Pfizer, Walmart and HP), designing data and learning systems that people actually use.
What unites my work is a simple orientation: systems that fit real people and real organizations. I start by listening carefully and then build something that can actually be lived with.
Lisbon-based. Working in English and Spanish.
15+ years building my craft at
Whether you want a focused workshop, a longer adoption program, or support turning ideas into working systems, I am happy to have a real conversation.
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